Defining how people should see you, and why you're different
Timeline: 4–6 weeks
[Brand Strategy04]
A brand is the impression people keep after they meet you. I help define that impression and turn it into a visual and verbal identity that stays consistent.
[What's included]
- 01Brand positioning
- 02Visual identity design
- 03Brand guidelines
- 04Logo & mark creation
- 05Typography & color systems
[Process]
01
Research
Analyzing market, competitors, and audience
02
Strategy
Defining positioning and brand attributes
03
Identity
Designing visual elements that embody the strategy
04
Guidelines
Documenting usage rules for consistency
[Other services]
Thinking about bringing AI into your business or your creative work? Tell me where you are. A few lines are enough to start.